A year ago I was in a bar in Phoenix, Arizona, with a friend and…no, it wasn’t actually as glamorous as I made that sound.
It wasn’t a dusty saloon with tumbleweeds rolling by. It was a clinically-white modern hotel lobby, without a single dust bunny, never mind a tumbleweed.
Anyhoo, my point is, my friend was trying to convince me--a professional writers and storyteller-- to teach her a little bit about storytelling so that she could make her business emails more appealing.
Your audience gets a lot of email and people don’t really like getting emails that sell them things. If that's all you're sending, they will stop opening, reading and clicking on your emails.
The good news: people LOVE stories.
And my friend knew she needed to figure out how to include more storytelling in her emails, to draw her audience closer, grab their attention, and make them want to click.
So, for the past year I’ve been working on a new project that will unlock simple strategies and frameworks for finding and telling stories in your emails and relating them to your business, so that your emails are "clickable content".
As I put the finishing touches on this new program, I wonder if you’d do me a favor:
I’d love to know a little bit more about your email habits.
Answer the 3-Question Survey
Let's begin,
Julie
P. S. If you want to make sure you hear more about this new program, you’ll have the opportunity to add your name to the waitlist after you complete the survey. And: thanks!
Writer Julie Duffy trains email marketers and entrepreneurs in storytelling secrets from the world of fiction and film, so you can create marketing emails and scripts that connect with your audience, week after week, even if you've struggled with writing in the past. Get the Email Marketing Storytelling Guide now.
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